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And the challenge is of course that you can't lie. So you need to find the right angle to tell your story. An angle that will make you friends, and where you are legitimate to be speaking about it. Note that I am specifically referring to '''you making friends''', as an individual, because since Offi is a people-centric environment, the objective is not to convince customers to work with Officience, but to convince human beings to make projects with other human beings that is you. You don't need to sell Officience brand, sell your personal brand instead
== Typical outline ==